sales
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13.5 Things You Won’t Do to Grow Your Business
13.5 Things You Won’t Do to Grow Your Business
Eric Schulman
Sandler TrainingAs business owners and salespeople, there are certain things we know we need to do each day, each week, and each month to continue to build our business and incomes. But why don’t we do them? We procrastinate, make excuses, and find other things to keep us busy until we miss our goals, disappoint our family, employees, or boss, and sometimes give up. Our speaker from Sandler Training—the sales and management experts—shares 13.5 must-do activities that most of us would admit we should do but, for some reason, we find just don’t get done.
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An Effective Game Plan for Hiring, Compensating, and Training a Salesperson
An Effective Game Plan for Hiring, Compensating, and Training a Salesperson
This session will give you all of the tools and tips you need to find, compensate, train, and motivate that oh-so-elusive salesperson. From training advice to salary and benefit packages to keeping them motivated and high energy, this session will cover it all and will dramatically improve your chances of recruiting and maintaining a successful salesperson or team.
Presented by: Lisa Censullo of ACCESS Boston, and Art Miesemer of RMA Worldwide Chauffeured Transportation -
Are You as an Owner Demanding Enough of Your Business?
Are You as an Owner Demanding Enough of Your Business?
Andi Gray
Strategy LeadersNearly 95 percent of business owners know that their businesses could be delivering better results, believe it could be worth more than it is, think it is not as fun or rewarding as it could be, and feel like it sits all on their shoulders. As business owners, we often tell ourselves, “We did OK, I’m making enough,” or “It’s OK to take a loss, I’ll make up for it next year,” or “Small businesses don’t need plans, budgets, forecasts…” You don’t have to settle for “OK.” Learn how to work on the business and not just in the business, and get on track to double profits and triple revenue in repetitive cycles.
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Are You Making Money?
Are You Making Money?
Dawson Rutter
Commonwealth WorldwideJessica Bouelerice
The LMC GroupIn this session moderated by Broadway Elite Worldwide’s Jason Sharenow, industry veteran President/CEO of Commonwealth Worldwide Dawson Rutter and The LMC Group’s Director of Finance Jessica Boulerice will use their expertise to help you take a closer, critical look at the financial health of your company while exploring ways to bolster your profit. We’ll help you keep your bottom line and profit margin in check by focusing on the full range of areas to keep tabs on. Take a look at a sample P&L sheet to get a handle on how to break it down, examine your variable and fixed costs, learn how important it is to know your gross profit margin to the percentage point, identify the most crucial KPIs you should be tracking monthly, scrutinize market forces, find out the real cost of carrying A/R debt and more with this session that aims to give you all the tools you need to analyze not only your company’s money-making realities but also its potential.
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Brand Harmony: Communicate a Story That Drives Business Results
Brand Harmony: Communicate a Story That Drives Business Results
Steve Yastrow
Yastrow & CompanyWhen your customers think about you, are they interested? Are they motivated? Are they inspired? In this session, speaker Steve Yastrow will help you think about your brand in a new way. You'll recognize that your brand is not what you say you are, but what your customers think you are. Yastrow will teach you how to generate powerful messages in the minds of your customers by creating an experience of brand harmony, where all interactions that customers have with your company blend to tell one clear, compelling, and differentiating story. He’ll also show how every one of your employees can be the brand simply by do their jobs, thereby creating the kind of customer experiences that will keep customers happy and loyal, and will lead to powerful word of mouth marketing.
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Business Development: Thriving Through Growth
Business Development: Thriving Through Growth
Most CEOs drive company sales, but every member of the team is a potential sales touchpoint for clients. Using these two successful models, speakers will share how to create a structure where everyone sells and how even traditional non-sales positions can be critical for the overall sales effort. It will also include how to create KPIs that focus on conversion rates, track sales and accountability, mentor your existing staff, and build an effective sales team.
Presented by: Dave Reinhart of TBR Global and Wayne Knaub of RSM Maintenance -
Carving Your Niche by Growing Your Bus and Motorcoach Business
Carving Your Niche by Growing Your Bus and Motorcoach Business
As bus and motorcoach work occupies an ever-increasing segment of our industry, this session provides a blueprint to offer operators of all sizes some helpful hints to keep that metal moving. You’ll learn how to leverage your company’s existing management and customer service skills into getting work with DMCs (more listed) and other niche markets. Our presenters will offer suggestions for untapped and untraditional avenues that can earn you money.
Eric Devlin
President of Premier TransportationHoss Oskouie
CFO/VP of Atlantic Limousine & Transportation -
Client Retention and Proactive Service Recovery in a Buyer's Market
Client Retention and Proactive Service Recovery in a Buyer’s Market
Largely due to the rise of TNCs in the ground transportation market, it’s become clear that we are in the midst of a buyer’s market. As a result, if your company isn’t doing everything possible to accommodate and cater to your client base then they’re likely to find another service. This session is designed to help your company be as a proactive as possible when it comes to retaining your client base. You’ll learn the benefits of keeping ahead of the curve and having policies in place to appease clients when a customer service issue arises.
Presented by: Colin Devine, CEO of Devine's Worldwide Chauffeur Services and Mike Zappone, President of All Transportation Network
Moderated by: Jason Sharenow, COO of Broadway Elite -
Commit to Selling! Are You Growing Business in Your Own Backyard?
Commit to Selling! Are You Growing Business in Your Own Backyard?
Whether you are spending hundreds or thousands every month on marketing, one place the vast majority of operators big and small overlook is how to grow sales right now with what they have. Increase sales every week for a few hundred, instead of many thousands. You will walk away from this workshop with tangible strategies and actionable items from an operator who grew a company from $0 to $5M within five years.
Presented by: Ken Lucci of Driving Your Income -
Competing in a Global Economy and on an International Stage
Competing in a Global Economy and on an International Stage
This session is led by international operators but the issues apply to all operators regardless of country who are looking to better serve customers globally. Topics discussed will include how technology has changed customer expectations (in terms of speed and transparency); duty of care and insurance issues, specifically how your policy applies in a global market with international affiliates; marketing your services abroad to local clients and managing those large events; and the potential pitfalls to avoid and ways to exceed their expectations.
Presented by: Guillaume Connan of Chabe, Kris Korkian of Penguin Cars & Limousines, Aditya Loomba of Eco Limos and Farooq Saleem of Sovereign Executive Cars -
Creating Value in Your Business
Creating Value in Your Business & Developing an Exit Strategy
Andi Gray
Strategy Leaders
Spencer Tenney
The Tenney Group
Jason Sharenow
Broadway Elite
Chauffeured Services
WorldwideBuilding value in your company today, and into the future, will dramatically improve your options when it’s inevitably time to retire. Consider this seminar part of your retirement plan as it teaches you a winning exit strategy, along with proven techniques for making your business more attractive to potential suitors.
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Customer Retention
Customer Retention: Keeping Clients Engaged and Loyal by Exceeding Expectations
Kyara Kahakauwila
L.A. LimousinesMike Zappone
All Transportation NetworkIn the age of “faster, cheaper, now” how do you keep your clients loyal? Chauffeured transportation as we have known it is changing; clients now no longer have to rely on old methods and loyalties to get the service they want. This 90-minute session will take you on a journey exploring how many brands have kept their guests’ retention numbers at record levels, proven strategies that work within the chauffeured car world, and ways how you can make positive changes in your organization to surpass your clients’ expectations.
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Differentiating Your Company
Differentiating Your Company When Prospecting Clients and Throughout the Sales Process
Lenore D'
Cognizant Strategy ManagementRaymond Cheng
Black Pearl TransportationLearn innovative secrets and challenge yourself with role-playing and real-world scenarios to dramatically increase sales. Find out how to create an effective value proposition, build an objection portfolio, get past the gatekeeper, address a single prospect vs. a group, and better identify different personality types.
Everybody Sells: Seizing Opportunities To Build Your Revenue
They say that getting sales is like grabbing at low-hanging fruit. Well, that fruit is ripe and ready for picking. Geared with the small operator in mind, this informative workshop will show you how to maximize your profits and growth by snaring business that is within your reach. Join us to get an education on how to turn leads into money and get the most of the business available in your market. We’ll also give you a run down on services and resources that are available to a business on the move, and prepare you for hiring or increasing staff.
Presented by: Kim J. Garner of Best Transportation and Kimberly Vissak of Build a Team Consultants
How to Sell 24 Hours a Day With an Automated Sales Funnel
Presented by: Bill Faeth of Limo University
Networking 101: Out of Your Shell and Into the Mix
It’s no secret that networking is critical part of success in our industry, but sometimes it can be difficult to master this vital skill, particularly for those new to the biz. This session is designed to transform you from a networking novice to a seasoned pro. We’ll show you the do’s and don’ts of networking as well as best practices for interacting with people of all ages. In addition, our presenters will provide an overview of the best places to network, including small functions, charitable events, massive conferences, or even online environments. This session will include role-playing scenarios to get you right in the thick of things.
Presented by: Tracy Raimer of Windy City Limousine, and Nancy Vargas of DH2 Chauffeured Transportation
Optimizing Your Business for Greater Profitability
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SMARTCars Intelligent Chauffeured Transportation
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Lindsey Limousine
A minor tweak here and there can really impact your bottom line. This seminar teaches you how analyze all areas of your company and enjoy real savings to drive bigger profits into your pockets. You’ll be surprised how much money is right there on the table in front of you.
Present Like a Pro: From Sales Call to Stage
Did you know that some statistics show that more adults have anxiety about making a speech than dying? If you’re one of those people that agonize over speaking to strangers, don’t freak out! This is the session for you. Accomplished speaker Bill Atkins will not only offer tips and advice on speaking to groups of various sizes, but also help you overcome your anxiety over public speaking. You’ll learn how to build confidence and gain insight on alleviating nerves and stress, so that by the end of the session you’ll be prepared to give that speech you were dreading or make that sales presentation to close an important deal.
Presented by: Bill Atkins of Bill Atkins Marketing
Seizing Opportunities With Millennials,
Hospitality & Tourism
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Temple University's School of Sport, Tourism, and Hospitality Management
Millennials are quickly accounting for a significant portion of the workforce, and understanding them will become increasingly important over the next decade, both in terms of employment and marketing your company to the societal shift their lifestyles present. You’ll also learn about the impact their increased professional presence will have across the globe, how to harness their social media savviness, branding the hospitality industry accordingly, and the Millennial thought process itself. This session will leave you with a strategic outreach plan and a better understanding of how this generation is changing not only the workplace but also overall expectations.
Selling Value, Verticals, and Versatility
Are you concerned about pricing strategies or tight margins in an ultra-competitive climate, or do you struggle to find creative ways to close sales within vertical markets? Do you know the best methods to create and provide value in your service so that prospects and customers alike are more interested in what you offer rather than seeking the lowest price? Lucci will explore that and more, including adapting pricing and fostering an effective company culture so that every touchpoint is an opportunity for added value.
Presented by: Ken Lucci of Driving Your Income